Recently, an anonymous source shared thousands of leaked Google Search API documents with Rand Fishkin, CEO of Sparktoro and former CEO and co-founder of Moz.
Google launched Search Generative Experience (SGE). This will have a negative effect on your company’s website ranking and site visitors. Have I gotten your attention yet?
As an online shopper, I often find myself being targeted or retargeted by consumer brand remarketing campaigns, and before I know it, the digital marketer nerd inside me creeps up
What exactly is content marketing? Let’s start with what it’s not. It’s not a sales pitch. It’s not advertising. And it is just barely marketing.
Politicians have a phrase: “All politics is local.” Oddly enough, the same can be said these days for search engine optimization, or “SEO.” Local SEO, as the name implies, is
It’s not the end of the world, but it may be the end of online search as we know it. Google has launched a new algorithm (nicknamed “Mobilegeddon” by pundits)
Want to better understand what Google’s Quality Score is all about? Allow me to draw a parallel. Imagine you head into your local bank to get a loan. The bank
“SEO isn’t rocket science.” That’s what most ad agencies will tell you. “Search engines make it so easy that a chimpanzee could do SEO, right?” Well, yes. And if you
Black Friday – the Friday before Thanksgiving – has long been the most important day on the retail calendar. But these days, online marketers have another day to plan for:
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